Sales And Marketing Lessons You Need To Learn For Your Business - Part 2

If you missed the first part of this article, you can read it up Here.

Sales and marketing is the most important part of any business or organisation. If you cannot make sales, your business will most certainly die out.

In this article, we will continue from the previous article to x-ray the lessons you need to learn about marketing in order to improve sales. In between the post, I will provide a link where you can get our best and proven marketing tool.

1. Good Marketing Plan 

If you have a great product or service that can help people and you are not driving it using the best marketing plan peculiar to your business, you are doing yourself and others a great disservice. 

Just like business plan, marketing plan is a must if you intend to achieve a set sales goal. Your marketing plan must be unique and able to drive sales irrespective of the economic situation. Also, it must be dynamic.

For best marketing plan to help boost your business sales, you can email me now.

 Click Here To Send Me Email.

2. Brand Positioning 

Building your brand and giving it a reputable status is one of the best thing you can do for your business. You build brand by offering best quality product or service as such levels that your clients can refer you to other prospects. You build brand by building yourself, your personal reputation and by respecting customers (good customers service).

People are not conditioned to price a product or service when it is coming from a reputable authority or a celebrity. Your job is to position your brand as such.

3. Killer Sales Pitch

 Especially, as a new business or new product, you need a good quality sales pitch and delivery system for the sales pitch.

A sales pitch is a smart planned presentation or talks given by sales personnel that is intended at persuading prospects to buy. It can come as a one-to-one talks or visual presentations using videos, infographics, powerpoint or flow diagram. Your message must be clear, understandable and concise. 

Want a well thought out sales pitch, email us or contact+2348035217265.

4. Don't Worry About Stepping On Toes

"Don't worry about offending the dogs when you are trying to attract the foxes". It means you shouldn't design your marketing strategy based on people who might get annoyed by it or based on what competitors will say or do. 

Do what is ethically right for your business to attract customers. Engage in events that will expose your business to prospective customers.

 Every business have people who don't like that business. They won't be buying anyway, don't focus on them. Focus on your most likely prospects.

5. Learn How To Hype Your Business 

Don't be afraid to use hype in your marketing as long as it is ethical. By Ethical, I mean; you should stay away from lying. What you are selling should live up to what you are promising you customers. 

Check for the advantages of your products, the importance of your service, what you had achieved and positive customers reviews, use them to hype your business.

6. Right Sales Letter

According to Gary Halbert, almost any problem in the world can be solved with the right sales letter. Garry Halbert was a renowned business Copywriter.

The right sales letter brings in millions of dollars. The difference between a successful business and unsuccessful one could be just one good sales letter. Learn how to write a good sales letter.

Sales letter can also simply means, one good advert. One good advert can change your business for better.

It doesn't end after writing your sales letter, make sure it get to the right people, that is how you makes sales.

If you need a good sales letter, you can reach out now. Send email or Call/WhatsApp +2348035217265

Related Post: Download the active email database of  High Networth Individuals (HNIs) in Nigeria.

7. Playing The Price Game

One thing businesses usually get wrong is pricing of their products or services. When determining the right price, you must put several things into consideration, such as age of your business, quality of your products/services, activities of the competitor and your target net profit as contained in your financial plan.

You do not over price your service or product. Your price must however, ensure that you make a reasonable net income. Consistent turnover is where the bulk profit is, not in overpricing your product/service.

To greatly improve sales of your products or services, it is my recommendation that you improve on your marketing. Below are some tools that will help you.

1. High Networth Individuals (HNIs) database.
2. Good business Plan. 
3. Great marketing plan/strategy.
4. Killer sales letter/proposal and introduction letter.

To get any or all the tools listed above, contact tochukwudike@gmail.com or dillionworldresources@gmail.com, call/WhatsApp: +2348035218265.

Let us discuss about your business and, help you to get started and improve sales. 

Best Ways Of Marketing Your Business To High Networth Individuals (HNIs)

 

High Networth Individuals simple refers to those we know as millionaires. In most cases, they are the market movers.

Marketing to High Net Worth Individuals (HNIs) requires a strategic and personalized approach that considers their distinct needs and preferences. Here are some effective strategies to connect with HNIs on a more individual level:

1. Personalize Your Approach: 

HNIs value tailored solutions and personalized attention. Take the time to build relationships by understanding their specific preferences, financial goals, and challenges. Craft marketing messages that resonate with their unique needs and offer customized solutions that address their individual circumstances.

Related Post: Download Active Nigerians HNIs Database Here 

2. Establish Thought Leadership: 

HNIs are well-informed and seek expert opinions. Position yourself or your brand as a trusted thought leader by creating high-quality content that provides valuable insights and addresses their financial concerns. Share your expertise through articles, whitepapers, blog posts, or videos that offer practical advice and guidance.

3. Offer Exclusive Experiences: 

HNIs appreciate exclusive access and unique experiences. Organize invitation-only events, seminars, or workshops where they can network with like-minded individuals and learn from industry experts. Consider collaborating with luxury brands or prestigious venues to enhance the exclusivity and appeal of these events.

4. Leverage Referrals: 

HNIs often rely on recommendations from their peers. Implement a referral program that incentivizes existing HNI clients to refer their contacts to your services. Provide rewards or benefits for successful referrals, such as exclusive access to premium services or discounts, to encourage word-of-mouth marketing.

5. Form Strategic Partnerships: 

Collaborate with other businesses or professionals who cater to HNIs, such as luxury brands, wealth management firms, or high-end service providers. By partnering with complementary entities, you can mutually promote each other's offerings and tap into each other's networks to expand your reach and credibility.

6. Establish a Personalized Digital Presence: 

While digital channels are important, ensure that your online presence maintains a personal touch. Utilize targeted online advertising, email marketing, and social media platforms to reach HNIs, but focus on delivering personalized and relevant content. Engage with them directly through personalized emails or messages, and be responsive to their inquiries and feedback.

7. Embrace Philanthropy: 

Many HNIs are actively involved in philanthropy and social causes. Align your brand with relevant charitable initiatives and communicate your commitment to social responsibility. Showcase how your products or services can make a positive impact and provide opportunities for HNIs to contribute to causes they care about.

Remember, building trust and safeguarding confidentiality are crucial when marketing to HNIs. Demonstrating expertise, providing exceptional service, and fulfilling promises are key to attracting and retaining HNI clients. By adopting a human-centric approach and understanding their unique needs, you can establish meaningful connections that resonate with HNIs and cultivate long-lasting relationships.

Click Here to get the resources you need to actively market to HNIs in Nigeria and engage them in your business.

Whogohost Hosting Plans And Reasons They Are Best In Nigeria

Whogohost is one of the leading Nigeria's web hosting and domain registration company. They offers a range of hosting plans to cater to different needs and requirements. Here are some of the hosting plans provided by Whogohost:

1. Shared Hosting: Shared hosting is an affordable hosting plan that is more suited for individuals and small businesses. With shared hosting, many websites are hosted on the same server, sharing the server's resources. Whogohost offers shared hosting plans with different levels of storage, bandwidth, and features, allowing clients to choose the plan that is best suited for their needs.

2. WordPress Hosting:  This plan is  specifically designed for WordPress websites, this hosting plan is optimized to provide excellent performance and security for WordPress-powered sites. It includes features such as one-click WordPress installation, automatic updates, and specialized support for WordPress-related queries.

3. Cloud Hosting: Cloud hosting utilizes a network of servers to distribute resources, ensuring high availability and scalability. With Whogohost, cloud hosting plans offer the flexibility to scale resources up or down based on website traffic and demands. This plan is ideal for growing businesses or websites with fluctuating traffic.

4. VPS Hosting: Whogohost Virtual Private Server (VPS) hosting plan provides clients  with dedicated resources within a virtual environment. This plan offers more control and customization options compared to shared hosting. Whogohost offers VPS hosting plans suitable for businesses that require more power, security, and control over their hosting environment.

5. Reseller Hosting: Whogohost Reseller hosting plan allows individuals or businesses to resell hosting services under their own brand. They offers reseller hosting plans, enabling entrepreneurs to start their own web hosting business and manage multiple websites for their clients.

Related Post: Download the email database of HNIs (High Networth Individuals) in Nigeria 

6. Dedicated Servers: Dedicated server hosting provides exclusive use of an entire server for maximum performance, control, and security. In this plan, you take 100% control of the entire infrastructure. Whogohost offers dedicated server plans for businesses with high traffic, resource-intensive applications, or specific hosting requirements.

Additionally, Whogohost provides domain transfer, domain registration services, allowing customers to register and manage their domain names. They offer a variety of domain extensions, including popular options like .com, .com.ng, .ng, .org, and more.

As Nigeria internet usage and landscape increases, there is need for reliable and affordable digital platform like whogohost that offers the best web hosting and domain registration services among others.

Click Here To Register On Whogohost!

Here are basic reasons why I would recommend whogohost to Nigerians.

1. Much Reliability and uptime: For the stability of your website, whogohost leads. Downtime is reduced to the barest minimal.

2. Competitive pricing and great freebies: Their prices are lowest in the industry and, you get to have free SSL certificate, unlimited email and lots more.

3. Excellent customer service: Their customer service centre are always open. They help you to sort out any issues you might have on your website. And, in many cases, they will not only advice you, they will help you to resolve issues from their end even without you knowing.

4. Security: whogohost place much emphasis on security of your website and data. They carry out regularly security checks for maximum protection. Hence the free SSL certificate they offer. And, they backup of data regularly.

5. User friendly interface: It's very easy to navigate through you dashboard. So pretty easy for even a novice.

6. Access to cpanel and other great features including self website builder: You can directly login to cpanel of your website from your Whogohost profile. This offers much easier access.

These are some of the many reasons, I would recommend whogohost to anyone in Nigeria.

Click Here to register on Whogohost and get free coaching sessions from me. 

You can reach me on WhatsApp (Click Here To Chat With Me).

Best Ways Of Increasing Your Website Traffic For Great Exposure

To enhance the number of visitors to your website, it is essential to employ a combination of strategies and tactics. Below are effective methods for boosting website traffic:

1. Implementing Search Engine Optimization (SEO): Improve your website's visibility in search engine results by integrating relevant keywords, creating high-quality content, and optimizing meta tags. This organic approach will attract more traffic.

2. Utilizing Content Marketing: Develop valuable and engaging content that appeals to your target audience. This can include various formats such as blog posts, articles, infographics, videos, etc. Promote your content through social media, email marketing, and guest posting to attract visitors to your website.

Related Post: Download WhatsApp contacts of Nigerians to increase your business reach 

3. Leveraging Social Media Marketing: Make effective use of different social media platforms (eg., Facebook, Twitter (X), Instagram, etc) to promote your website and engage with your audience. Share compelling content, actively participate in relevant discussions, and utilize social media advertising to drive traffic to your website.

4. Employing Pay-Per-Click (PPC) Advertising: Run targeted ads on search engines (e.g., Google Ads) or social media platforms (e.g., Facebook Ads) to direct traffic to your website. Set a budget, select relevant keywords or demographics, and optimize your ads for maximum effectiveness.

5. Utilizing Email Marketing: Build an email list of interested prospects and customers. Send regular newsletters, updates, and promotions to drive traffic back to your website. Personalize your emails and include compelling calls-to-action to encourage click-throughs. You can get email database here.

6. Collaborating with Influencers: Partner with influencers or industry experts who have a substantial following in your niche. They can promote your website or products to their audience, driving traffic and increasing brand awareness. You can find a lot of them on X.com

7. Engaging in Guest Blogging: Contribute informative and valuable articles to other websites or blogs in your industry. Include a link back to your website in the author bio or within the content itself. This approach generates referral traffic and establishes your expertise.

8. Submitting to Online Directories and Listings: Increase your online visibility by submitting your website to relevant online directories and listings, such as Google My Business, Yelp, and industry-specific directories. This will drive targeted traffic to your website.

9. Forging Collaborations and Partnerships: Establish partnerships with businesses or influencers that complement your industry. Collaborate on joint projects, cross-promote each other websites, or offer exclusive discounts to each other audiences to drive traffic.

10. Implementing Referral Programs and Affiliate Marketing: Encourage your existing customers or website visitors to refer others through referral programs. Provide incentives or rewards for successful referrals. Affiliate marketing is also effective by partnering with affiliates who earn commissions for referring customers.

11. Engaging in Online Communities and Forums: Participate actively in relevant online communities, forums, and discussion boards. Offer value by answering questions, sharing insights, and engaging with the community. Include a link to your website in your profile or when appropriate.

Related Post: Get Email Database Of High Networth Individuals (HNIs) In Nigeria 

12. Leveraging Offline Promotion: Utilize traditional marketing channels such as print media, radio, TV, and events to promote your website. Include your website URL in offline advertisements and materials to direct interested individuals to your online presence.

Remember, increasing website traffic requires continuous effort and monitoring. Experiment with different strategies, analyze data, and optimize your approach based on your target audience and business goals.

How To Increase Your WhatsApp Status Views Greatly

If you run a WhatsApp TV or you need to be promoting your business through WhatsApp status, it's very important that you have large audience who will be very interested in viewing your status update always. To boost the number of views on your WhatsApp status, you can consider implementing the following tactics:

1. Have Large Audience:

First, you cannot increase your status viewing audience if you have few number of contacts on your device. You need to have large number of people phone number on your phone to stand a chance of increasing your status update views. 

I will recommend you get this app that generates real WhatsApp contacts of people in Nigeria (or any country of your choice). The app can generate unlimited WhatsApp contacts of people and store them on your phone. It comes with a configured message that will help get people to easily save your contacts also. Click Here To Download The App Now.

2. Generate captivating and intriguing content: 

Craft status updates that are visually appealing, educational, entertaining, or thought-provoking. Incorporate eye-catching images, videos, or GIFs that grab attention and entice viewers to engage with your status.

3. Maintain a consistent posting schedule:

Regularly update your WhatsApp status with fresh and relevant content. By consistently sharing captivating updates, you enhance the likelihood of viewership and engagement.

4. Maximize status features: 

WhatsApp provides various features that can enhance your status. Experiment with functions like text overlays, emojis, filters, and drawing tools to create interactive and compelling statuses.

5. Share personal and relatable content: People have a natural interest in the personal lives and experiences of others. Share authentic moments, behind-the-scenes glimpses, or personal stories that resonate with your audience. This personal touch can foster a connection and encourage viewership of your status.

6. Harness the power of WhatsApp groups: 

If you are a member of relevant WhatsApp groups, share your status updates with fellow members. Ensure that your content aligns with the group's context and provides value to the conversation. Avoid spamming or sharing irrelevant material.

7. Cross-promote on other platforms: 

If you have a presence on other social media platforms, such as Instagram, Facebook, or Twitter, leverage them to promote your WhatsApp status updates. Encourage your followers on those platforms to check out your WhatsApp status for exclusive content or updates.

8. Engage with others: 

Interact with the statuses of your contacts by leaving comments or reactions. This engagement can potentially motivate them to reciprocate and view your status in return.

9. Utilize relevant hashtags: 

Consider incorporating pertinent hashtags in your status updates. This can expand the reach of your content to a wider audience actively searching for or following those hashtags.

10. Foster sharing: 

Include a call-to-action in your status updates, encouraging viewers to share your status with their contacts if they find it interesting or valuable. This sharing can increase the visibility of your status among a broader network of individuals.

11. Analyze and optimize: 

Monitor the performance of your WhatsApp status updates using the built-in view count feature. Analyze which types of content garner more views and engagement, and adjust your strategy accordingly. Experiment with different formats, subjects, and timings to determine the most effective approach for your audience.

Related Post: Get WhatsApp Contacts Of Nigeria With Drew Bulk WhatsApp Message Sender

Remember, building an engaged audience requires large contacts, time and dedication. Focus on creating high-quality content, maintaining consistency, and actively engaging with your contacts.

For questions or comments, please use the comment section.

For consultation, reach me on WhatsApp. Click Here