Programmatic Advertising: What It Is; How It Can Benefit Your Business And How To Make Money With It

Today I’m going to help you decrypt this area of digital advertising and educate you on every aspect of programmatic.

Programmatic is the process of using software to buy and sell ad inventory through an automated and data-driven procedure. It also represents most types of ad spaces on all screens including video, mobile, native and display ads. The term gets used a lot within the digital advertising industry and often relates to areas such as real-time bidding (RTB), remnant inventory and open auctions.


Programmatic advertising isn’t just being utilized within display advertising, the likes of video, mobile, and native ad formats have also started to adopt this technology-driven approach to marketing.


The proof of this is obvious within the advertising industry. According to Veinteractive.com the use of programmatic video advertising has gone from less than a billion dollar spend in 2014 to over $6 billion. As the use of mobile devices continues to grow the use of programmatic video within mobile will also soar.


Mobile video ad spending is set to triple from 2015 to 2020 going from over $3 billion to more than $13 billion.


Programmatic native advertising continues to grow its reach with more publishers enabling native ads on their websites.  This advertising channel is affected by ad blockers much less than compared to display advertising which serves as an enormous benefit to the programmatic industry.


Currently, this format is used by some of the biggest advertisers and publishers in the world.
different types of programmatic buying 101 and definitionProgrammatic ads present an almost endless amount of advantages to both buyers and sellers. Making data-driven decisions removes the guesswork advertisers had before programmatic trading existed.


The list of Ad Tech companies, software, and programmatic advertising tools within the programmatic spectrum are almost endless.


To find out how you can implement these programmatic advertising Google products within your business, how it can help triple your business profit and how to benefit from Programmatic as a publisher, download the full programmatic book below Free.


Apply For SkyBank Loan For SME Asset Financing In Nigeria


If you are a SkyBank customer or you intend to borrow loan from them to finance your SME asset  and, especially for private school owners, this is for you. Though it is a short term loan, nevertheless, it will go a very long way in uplifting your business.


The bank says that nurturing businesses for growth means bridging identified gaps in client’s business. It also noted that one of those gaps is funding gap, for which it has developed several loan solutions for its SME customers.

One of the bank’s earliest facilities for SMEs is the SME Asset Finance.


The maximum loan amount is N10 million per obligor at every given time. Though the bank says the product is SME-friendly, it requires equity contribution of 20% of the loan amount from the loan beneficiary. The tenor of the loan is a maximum of 36 months (three years) but most offers are less than three years.


It seems this loan package is targeted at private schools proprietors as the emphasis on the usage is to purchase laboratory equipment, furniture, books for library, pay rent and related needs in the schools’ capital expenditure.

 The bank’s other offer of loan to small businesses it calls Advance facility has a maximum tenor of three months (90 days) but comes with options of 45 days or 30 days to fee collection.


Some of the assets at reference include purchase of machineries for manufacturing enterprises, purchase of school buses for school proprietors, purchase of generating set not less than 15KVA.


The bank do significant loan for entrepreneurs in the education sector, especially private schools proprietorship. Under this, the bank gives short term loan, which it also considers SME-friendly, on a maximum tenor of 12 months.

But the bank also says the maximum loan amount must not be tied to more than 20% of annual turnover subject to maximum of N10 million. The loan could be tied to purchase of laboratory equipment, furniture, books for library, pay rent amongst others.


The bank says maximum loan amount must not be tied to more than 50% of the school collections for a term, subject to maximum of N10 million.

The loan is designed to provide working capital to schools for payment of salaries, purchase of stationery, repairs, etc.





credit: Emeka Anaeto (first published on vanguardngr.com)

HOW I MAKE MONEY DAILY ON LUNO PLATFORM

HOW I MAKE MONEY DAILY ON LUNO PLATFORM: Updated: January 8th, 2022.



 I want to review to you how to make money daily on LUNO  platform. LUNO(formerly BitX)  is a well register...

How To Start A Successful Dropshipping Business From Your Home


Updated January, 2021



Dropshipping is a supply chain management method in which the retailer does not keep goods in stock but instead transfers the customer orders and shipment details to either the manufacturer, another retailer, or a wholesaler, who then ships the goods directly to the customer.
The main concept of dropshipping is selling products you don’t actually own.


Working with dropship partners is not only a product acquisition model, but also includes product fulfillment. The process works by taking orders from your online business and forwarding them to your supplier/dropship partner. They in return, ship the product to your customer on behalf of your company.


The key to making money with drop shipping is making a profit on the price difference between what you charge and what your dropshipping partners charge you.


The biggest benefit to dropshipping is the ability to offer a large selection of product without purchasing inventory upfront and managing that inventory. Dropshipping can also be a great tool to help diversify your inventory and test products since it's just a matter of adding the new product to your store.


When going with a dropshipping business model, you can either work directly with manufacturers (who offer dropshipping) by contacting them directly or you can work with a dropship aggregator. An aggregator works with hundreds of manufacturers and makes it easy to sell thousands of types of products without the need yourself to maintain relationships with each individual manufacturer.


Your profit is the difference between what you charged the customer and the price the dropshipper charges you. Typically with dropshipping your profit margins are slim, around 40%.


Keep in mind, that although these aggregators make it easier to sell a variety of products, they take a cut of your dropshipping margins. Additionally, many will make you pay a yearly “membership” or “sign up” fee.


Dropshipping is by nature, the cheapest option to get started. Therefore, dropshipping is for people that would prefer to keep startup costs as low as possible and people who diversify but have no time. Dropshipping is also a great option for someone that doesn’t want to hold and manage inventory.


Benefits of Starting A Dropshipping Business


  • Low Startup Costs - The biggest advantage of dropshipping is the low startup costs. You can successfully start the business with about $80 or N35,000(NGN). Your Dropship store can successfully be operated with your mobile phone.



  • Low Risk - Since you don’t actually purchase your inventory upfront you aren’t taking the risk of having items you can’t sell. 



  • Streamline Sales - Dropship partners will take on the tasks of picking, packing and shipping your product for you. The dropship option provide convenience and efficiency, so you can manage your business from anywhere in the world.



Some of the challenges one can encounter in the business are:


  • High Competition - Because dropshipping has such low barriers to entry, you can bet that a lot of people are doing it. 'Any, only few people know about Dropshipping for now'. To overcome this, make research and find out the amount other people are selling the same product, then add your profit margin in a way that the price will beat competition.



  • Inventory Out of Stock - One of the other major disadvantages of dropshipping is backordering. Because you’re relying on someone else’s inventory, the occasion may arise where you place a shipment request to the wholesaler, but the product is sold out.

Some comapies will setup your Dropshipping Store for you at a minimum cost. But a lot of fraudlent persons are out there defluading unsuspecting people even with the name of a well know brand, especially AliExpress and Shopify.


This is one of the most lucrative business anyone can do. You can be an owner of a Dropship store even without lifting a finger and, you will be making massive profit daily. 

You can get my complete guide(E-book) on Dropship Business and leverage on my experience in the business to make a successful Dropshipping Business capable of generating N200,000(NGN) or $600 in monthly profit.
The book cost N3,000(NGN) or $12 only.

Information contained in the book include:

  • how to successfully run the business from any country you resides.
  • how to start the business with less than N35,000(NGN) or $90.
  • how to make a monthly profit of up to N200,000(NGN) or $600.
  • lists of legit Dropship aggregators or partners and how to get them to set up your own store in no time.
  • how to spot fraud in the business.
  • free E-book on AliExpress Dropshipping Store setup.
  • and every micro details about Dropshipping Business.

In addition, I will also get assist you in starting the business successfully.


For payment details and further enquiries contact:
Phone: +2348035217265
Email: 
dillionworldblog@gmail.com
customercare.dillionworld@gmail.com